Thanks to the recession, many people here in the UK are stuck looking

for work, whether they need full-time employment or simply some
part-time or temporary hours to keep them going. Some industries have
weathered the financial storm better than others, and field marketing is among them,
making it a great choice for people who are looking for flexible
temporary work.

So what are field
marketing jobs ? Field marketing is the process of merchandising
and marketing products ‘in the field’, i.e. at a sales location -
typical field marketing jobs include merchandising products, auditing
products, demonstrating products, conducting sampling campaigns and
staffing experiential marketing initiatives.

Are they suitable for everyone? Well, there are field marketing jobs
suitable for a very wide range of people. The work is generally
temporary and found through field
marketing agencies because relatively few businesses run in-house
field marketing campaigns on a continuous basis. Jobs are often
suitable for students and other young people but there are many jobs
available that require applicants from specific demographics – in some
cases, bespoke field marketing teams are recruited to profile,
ensuring a greater likelihood of making sales to a specific targeted
demographic. This means there are also many field marketing jobs
suitable for older people who may already have retired from their
original line of work, as well as other groups of people who sometimes
find it difficult to find employment.

Field marketing jobs are often perfect for students on summer breaks -
they can help to stem the tide of ever-mounting debts and provide
students with some cash to spend while free from the time constraints
of an undergraduate course. The work is often varied, sociable and -
dare we say it – relatively fun. If you think this sounds like a good
fit for your personality, get in touch with a national field marketing
agency and see if they have any work available. If not, don’t forget
to keep checking back!

There are many people who dream about becoming their own boss and starting their own small business.

Becoming an entrepreneur can be a very rewarding experience. However, it can also be very time consuming, frustrating and expensive. Before you take the plunge and open your doors to customers, there are a number of things you should have in place.

1. A Good Idea

You probably wouldn’t be considering your own small business if you didn’t already have an amazing idea bouncing around in your head. But how strong is your idea?

Find people you trust and share your thoughts on your entrepreneurial dreams. Make sure you speak with people who will tell you the truth bluntly, and not only those who will give you nothing but encouragement and praise.

Ask yourself “how unique is my idea?” Take a look at the competition in your chosen industry. Is it already a competitive market, or could there be a reason that no one has attempted what you plan to do? What can you offer that is different from the competition? Make sure you do some market research before you get too far.

2. A Hungry Customer Base

Another important aspect to consider before you start a small business is if people will want what you’re selling. Without a customer base that is hungry for your products or services, your company will never get off the ground.

If you want to have success, you need to fulfill the needs of potential customers. What benefits can you offer customers that they can’t find through your competition? When you find a way to solve a common problem, customers will be come knocking on your door in no time.

3. Resources and Capital

First, you should determine what resources you already have available to you and what you’ll need to acquire. Will you need to rent a building, can you or do you already own space? You’ll need computers, office supplies and some furniture. There may be special equipment or vehicles required for your specific type of business.

Every start-up business is also going to need some money. If your personal finances can’t support a new business, you may have to find funding somewhere else.

Consider looking for someone who will invest in your idea. That person can play an active role in your company, or they could act as a silent partner, accepting a share of the profits in exchange for their initial financial support.

It’s also possible to get a small business loan. Visit the Small Business Administration website, http://www.sba.gov/, to learn more about what is available.

4. Experience and Expertise

Hopefully, you’ve chosen to start a business in which you already have some knowledge, skill and experience.

Basing a small business around something you are passionate about is a great way to make sure you enjoy your job – and ultimately your life. But that may not be enough.

You may want to consider getting some extra education before your new business begins. Think about taking general business classes if you lack experience in that area. You don’t necessarily need a new degree, but learning can only help you in the future.

5. A Strong Business Plan

Studies focused on small businesses indicate more start-ups have success when the owner puts together a solid business plan. A business plan will state the mission of your company, outline its goals and structure, explain the products and services provided, the target market, the budget and the risks involved.

Think of your business plan as a road map to help you stay organized while showing others the direction in which you want to take the company.

6. A Talented Support Team

You may know everything there is to know about the business you’re in – but the bottom line is you are eventually going to need some help.

While you may not be able to hire full-time employees right away, you will most likely need to outsource for accounting services, legal consultation and other business needs. This will be an extra expense, but it allows you to focus on running the business while leaving work that would tie you up to other people.

It may be a smart idea to tap into your network of friends and family for help. Just be aware that mixing business with those you know personally can be risky to both the business and your relationships.

When you do start to hire employees for your new small business. Make sure you pick people who are trustworthy and supportive. Conduct proper background checks before making hiring decisions.

7. Business Checks and Supplies

A lot of money changes hands in the business world, even more so with the costs of initially starting a new company.

Not only will customers and clients be paying you, you’ll also have your own bills to pay and employee salaries to provide. That means you are going to need to order business checks.

You can order manual business checks, which are written out by hand, or you can purchase laser business checks. Laser checks are designed to work with a variety of accounting and financial software programs including QuickBooks and Quicken.